About Us
It started as a single store with a simple idea: great value and real service. After changing ownership in 1983, the business grew to ten locations by 1999. In July 2000, private equity investors teamed up with senior management to take the concept nationwide. By October 2003, the company went public on the Australian Stock Exchange. Today, staying true to the founder’s original vision, it has become one of Australasia’s fastest-growing and largest home entertainment retailers.
In July 2004, the company acquired a Queensland-based chain specializing in consumer electronics, white goods, cooking appliances, and air conditioning. Those locations have since been transformed into home concept stores—offering everything customers love, plus even more for the home.
The stores carry the world’s top brands in computers, tablets, TVs, cameras, hi-fi, speakers, home theater, portable audio, plus the biggest selection of games, CDs, DVDs, Blu-rays, and TV shows—all at competitive prices. Whether shopping in store or online, customers can find everything they need in one place. Top brands, huge selection, affordable prices, convenient locations, and most importantly, genuine personal service from experienced, knowledgeable staff. That’s what sets this retailer apart.
